Family Brand Flag

We believe the greatest gift a parent can give their child is a last name that stands for something.

Smith Family
Family Brand Flag

Your last name is your family’s brand. Do you want to raise your children to know who they are, love who they are and believe in who they are?

Your last name is your family’s brand. Do you want to raise your children to know who they are, love who they are and believe in who they are?

We make it super simple for families to discover how to create an intentional culture in their home that leads to greater love, joy and connection while reducing stress and overwhelm.

Learn More About The Smiths


Our mission is to inspire people to take a stand for their family and create an intentional culture in their home. Many people say that small businesses are the backbone of our country.

We believe that families are the backbone of this country and the stronger the family the stronger the business and the entrepreneur.

We believe, as Mother Teresa once said…

“If you want to change the world, go home and love your family.”



Join our community to discover how simple it is to create more love, joy and connection in your home with your family.

Smith Family

Family Brand
Flagship Course

Family Brand

Imagine a course that makes it super simple for families to discover how to create an intentional culture in their home that leads to greater love, joy, and connection while reducing stress and overwhelm. This is it!

Have you ever stopped to think about what you want to be known for as a family? What you stand for as a family? What does it mean to be a “Smith” (insert your last name)?

We never did until we were looking at divorce and our family was about to be torn apart. Pondering and answering those questions allowed us to fight for our family and create what we have today. (Happily married with 5 children, 2 dogs, 2 horses, 1 pony, 15 chickens, a garden, a thriving business, and lots of incredible challenges and triumphs. 🙂 Since that time we have felt a massive calling to help other families discover how to take back their family by planting their family’s flag. YOU can define what you stand for and what you want to be known for as a family.

In this course, you will discover:

  • How to create your own Family Brand by defining and creating what you want to stand for, what you want to be known for, and what principles you want to live by as a family. This includes your family Mission, Vision, and Values.
  • Clarity on the type of culture you want to create in your home.
  • How to value each member of your family for who they authentically are and what they bring to the family.
  • Confidence to make decisions around what is best your family.
  • How to create your unique blueprint for creating more connection in your family.
  • Clarity on the experiences, traditions and daily living practices that will allow your family to sustain what you develop as your Family Brand.
  • How to enroll your family in this process so it’s fun!


A podcast dedicated to the success of your family, where we talk about all things family. The Family Brand Podcast’s mission is to create more connection, acceptance, love, and fun at home! We have so many great topics and guests we can’t wait to share! We will cover topics such as personal development, marriage, parenting, and everywhere in between. (I know those are the broadest topics ever, but trust us-it’s going to be good!)



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"I am so happy to be a part of this community! Attending Family Brand in person was so incredible! I loved how You guys shared your stories and experiences but built into it were soooooo many gems and ideas we could take and did take to apply right away. Creating our family statement was so much fun and my hubby and I really bonded as a couple thru it and that has transcended into our home! We adopted so many of the activities and ideas you shared such as the kid check ins and relating behavior moments back to our family statement to instill our values. Family Brand has brought our family closer together since! I look forward to seeing what else we can learn from you guys! Thank you for being such a powerful stand in the world! You're a huge blessing to ours!"

Kristel & Jason David

Shanda & Ash

“Family Branding was such a breath of fresh air for my relationship and family. Chris and Mellissa are vulnerable and real about what it took them and give real structure to how to immediately improve the landscape of your marriage and family. I would not second guess attending this workshop. It was the most relevant relationship and family workshop I've ever done!”

Shanda Sumpter & Ash Ghandehari

Jess & Brad 3

"The Family Branding Workshop was out of this world! It allowed us to go DEEP together. We laughed, cried, and created magic thanks to Melissa and Chris. We are engaged and it was truly divine timing that we signed up for this workshop! Through this process, we were able to see the through line with all of our passions & values and create an incredible big impact statement. We would recommend this to anyone! In fact, we would go again!"

Jess & Mark Angelini


"Neil and I had the privilege to attend Chris and Melissa‘s Family Brand workshop. First and foremost it’s powerful to know and feel that we aren’t alone in this family building and parenting journey. I loved being surrounded by a village of people who are committed to living from belief and intentional creation. One of my favorite parts of the day was just setting aside the time and space to be with my husband to create from joy. By the end of the workshop, we created a simple and powerful foundation that resonates with both of us and will serve our family as an anchor and a keystone. It’ll be so much easier to make decisions and choices with our belief spelled out in black-and-white It was wonderful to hear from the other families. We’re all facing similar challenges and we all have opportunities to grow and be better for ourselves and for our kids. Thank you from the bottom of my heart."

Neil & Wendi McKenna

Joe & Beth Brenneman

"Beth and I are so grateful for Chris and Melissa Smith and the commitment they have made to strengthening connection, purpose and vision within our family and all families. The experience of working with them has been outstanding every step of the way. First, they helped us get clear on our personal vision for our family and then supported Beth and I in enrolling our four adult sons in the same journey. It's been amazing. Our sons weren't quite sure what to expect at first, but they quickly became engaged and excited to participate. They have each fallen in love with Chris and Melissa! We now have a family vision that was created by all of us working together and sharing our desires. We know who we are. What we like. What we want. And we have a shared vision of how we want our family life to play out as each son moves forward in creating their own lives. We are connecting on a much deeper level. We regularly connect via video chat. And we have a renewed commitment to each other. Everything we consider gets filtered through a new lens. It allows us to make better decisions and stay aligned. We highly recommend Chris and Melissa! They are passionate about families and skilled at bringing clarity around purpose. We encourage you to consider being proactive in order to set your family up for long-lasting and sustainable success.”

Joe & Beth Brenneman